latest article

If you knew a song was AI, would you still listen to it?

A viral hit. A rising star. The big reveal: she’s not real. What happens when the song you love wasn’t made by a person?

search optimisation

Generative Engine Optimisation (GEO): The new world of SEO and how to implement it

Generative Engine Optimisation (GEO) is revolutionising online visibility

Web design

Podcasts created automatically with Google NotebookLM. A game-changer for content

Google’s NotebookLM audio feature, is changing how we enhance written content by transforming it into audio.

Design

Branding, why is it so important?

Branding gives design meaning. Without it, design is just surface-level  – pretty, but forgettable.

QUICK NOTES

Richard Hayes

I have just been tinkering with Google’s new Nano Banana, it is amazing, by the way – such a clever tool.

But I can’t help but laugh at the irony of the program. The big issues everyone is talking about are authenticity and copyright. So Google builds a tool that lets you use anyone's face to create an image of something they didn’t do in person, and even manipulate real images - like putting yourself in Antarctica when you’ve never been there.

Guess the banana isn’t the only thing that’s split. A tool built for creativity now leaves us wondering what’s real, what’s borrowed, and what’s simply imagined.

Richard Hayes

I have been providing websites, SEO expertise and videos for my customers for over 25 years. I'm now all over AI - it's the future of design

Skiing

SKIING

Snowfall New Zealand

Cardrona’s Skiwees and Lowriders is more than just a ski programme, it’s 4 days of fun, confidence-building, and lifelong memories.
There was a time when a good winter meant one thing: snow - and lots of it.
The 2025 ski season in New Zealand, and if you're been to the South Island, you’ve likely already had a decent taste of winter.

Videos