Share this article

NZ Rugby Branding

Heartland Rugby

The Heartland Championship

In 2005, Aspire Marketing Solutions asked me to help develop New Zealand’s amateur national rugby competition, The Heartland Championship. We created the competition’s name, story, and brand collateral.

The lifespan of a logo

Over a logo’s lifespan, it undergoes numerous iterations. The Heartland Championship logo is no exception – its evolution spans from the original no-sponsor design to its current usage.

Heartland Championship - NZ Rugby

More Articles